May 31, 2010 18:46
13 yrs ago
Japanese term

Japanese to English Marketing Advertising / Public Relations
篇 used to denote different versions of advertisements for a certain product.

So the literal definitions of "volume," "compilation," etc. are not quite right.

In this case, would you say 篇 = "version," or maybe "cut"?

Thank you.

Proposed translations

37 mins
Selected

version

For instance, tv ads are usually made in different lengths and a short one is called a short version and a long one is called a long version. I am not sure if "cut" is suitable. A movie edited by its director is often called director's cut, but I do not think it is commonly used in advertising contexts.
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3 KudoZ points awarded for this answer. Comment: "For this document, "version" is the most appropriate word. Thanks for confirming that for me, izziS-san, and thank you cinefil-san and Saito-san for your input."
2 hrs

episode

a guess
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23 hrs

a series of (media advertising) issues

I think “issue” is suitable here. As we all know, advertisements are always issued and distributed in the form of print media or put out by means of media advertising, which take different forms for each issue.
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