Mar 13, 2020 16:01
4 yrs ago
52 viewers *
English term

pay-per-click

GBK English to Italian Marketing Marketing / Market Research
Definition from WordStream:
Pay-per-click (PPC) is a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically.
Example sentences:
Google Ads, formerly known as Google AdWords – by far the most popular PPC platform – operates on a pay-per-click model, in which users bid on keywords and pay for each click on their advertisements. (WordStream)
Everything about pay-per-click is measurable, from the amount that you’re paying to the number of hits your website receives. (Business 2 Community)
As the world of Pay-Per-Click (PPC) becomes increasingly competitive, it has never been more important to ensure you are spending your budget efficiently and maximizing your Return On Investment (ROI). (Smart Insights)
Change log

Mar 7, 2020 00:51: changed "Kudoz queue" from "In queue" to "Public"

Mar 8, 2020 16:07: Andrea Capuselli changed "Vetting" from "Needs Vetting" to "Vet OK"

Mar 13, 2020 16:03: changed "Stage" from "Preparation" to "Submission"

Mar 17, 2020 13:55: changed "Stage" from "Submission" to "Selection"

Mar 17, 2020 14:54: changed "Stage" from "Selection" to "Completion"

Proposed translations

+4
1 hr
Selected

pagamento a click

Definition from Italofonia.info:
Contratto in uso per la pubblicità sul web in cui l’inserzionista paga una tariffa calcolata sul numero di volte in cui gli utenti cliccano sull’inserzione.
Example sentences:
Il pagamento a click viene effettuato ogni volta che un annuncio viene cliccato, mentre le impression sono il numero di volte che l'annuncio di un advertiser viene caricato sulla pagina del sito del publisher. (Awin.com)
AdSense paga sia a click che ha impressions. Tendenzialmente i banner testuali sono più portati per pagamento a click. (Support.Google.com)
Peer comment(s):

agree martini
20 hrs
Grazie!
agree Manuela Martini
3 days 20 hrs
grazie!
agree Inter-Tra : Brava, non facile trovarne la conferma poiché l'acronimo PPC tende a sovrastarne l'uso
4 days
Grazie, Francesca!
agree marlowe61 : Tuttavia suggerisco la rimozione della "k" di "click"
4 days
Hai ragione, io quando scrivo non la metto mai, ma il numero di occorrenze della stringa con la K era tre volte superiore e quindi mi sono adattata
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4 KudoZ points awarded for this answer.
1 hr

pagamento per click

Example sentences:
(Internet)
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