English to Russian Marketing Marketing Название раздела в учебнике

Behavior: You can learn about how people actually use your site from the behavior features. You can see what content is most popular and how long people spend engaging with each page. You can also see the **most common site behavior flows** -- what pages do people start on and how do they travel through the site? Are they finding the information you most want them to find? Are they engaging deeply with your site or spending only a few seconds on it? Is the path through the site the one you had envisioned? If not, do you need to change your menu or page configuration to ensure that people are seeing the information you want them to prioritize? Use the behavior information to maximize the impact of your content and refine your site to ensure that your audience has an easy time finding the information it needs.

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