English to Persian (Farsi) Other Government / Politics

All too often IO campaigns and products are based on abstract
concepts and Western ideals that have little relevance or are poorly
understood by the local population. For example, as lines of persuasion
go, the promotion of democracy, law and order or the local security
forces are perfectly appropriate. However, they are too abstract if they
fail to touch the daily life experiences of members of the target
audiences.