Dec 4, 2013 19:26
10 yrs ago
Russian term

текстово-графический блок

Russian to English Marketing Advertising / Public Relations online advertising
I'm translating a contract for advertising services, and it defines the following terms:

***«текстово-графический блок»*** - информационный блок (в том числе новость, статья, объявление, обзор, описание конкурса или любое иное информационное и/или рекламное сообщение), состоящий из форматированного текста и графического изображения;
«баннер» - статическое или динамическое изображение определенного размера, формата и технологии создания (в том числе графический баннер, текстовый баннер, интерактивный баннер, баннер, содержащий анимированные и/или видео-элементы и пр.);

Is there a set term for «текстово-графический блок»?

Proposed translations

+3
4 mins
Selected

display ad[vertisement/-ising]

looks like this is the one you are after
Peer comment(s):

agree The Misha : Me think this comes the closest to the original idea. Maybe call it "display advertising unit"?
2 hrs
agree Natalia Volkova
3 hrs
agree cyhul
2 days 9 hrs
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Thanks, danya!"
+1
11 mins

Text-image combination

that might be it
Peer comment(s):

agree LilianNekipelov : I think so.
1 hr
Thanks for your upvote
neutral The Misha : Did you notice that the link you provided is to a German site? No wonder it doesn't quite sound English.
2 hrs
Yes, what's the problem? If the website is German it doesn't automatically mean it's written in "Germglisch." It sounds fine in English as a combination. replace with a slash if you have problems with that "image/text combination"
Something went wrong...
17 mins

text-picture-unit

Additional / Advanced Text Picture Unit functions - Telltarget

With the text-picture-unit option you can add additional pictures and text to files and data. This is especially helpful in organizing and subdividing extensive and ...

www.poscich.de/en/index.html?menuks=1261&info=70
Peer comment(s):

neutral The Misha : Another case of Germglish
2 hrs
Something went wrong...
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