This question was closed without grading. Reason: Answer found elsewhere
May 29, 2012 02:29
12 yrs ago
16 viewers *
English term
push/pull techniques and procedures
English to Spanish
Tech/Engineering
IT (Information Technology)
Few ministry organizations have the resources to use the powerful **push/pull techniques and procedures** that are available for reaching mass markets of literally hundreds of millions of people.
En algunos contextos encuentro que push-pull es "contrafase"
Para América Latina/México
En algunos contextos encuentro que push-pull es "contrafase"
Para América Latina/México
Proposed translations
(Spanish)
| 4 +1 | técnicas y procedimientos de pulsación y tracción |
María Diehn
|
| 4 | técnicas y acciones para generar demanda tanto entre consumidores como en proveedores |
patinba
|
Proposed translations
+1
40 mins
María Diehn
United States
United States
Native in Spanish
United States
Spanish Translation and Reviewing
Native in: Spanish
Works in: English to Spanish, Portuguese to Spanish, Spanish to English, and 3 more.
técnicas y procedimientos de pulsación y tracción
Puede consultar el portal de Microsoft:
www.microsoft.com/language/es-es/Search.aspx?sString=push/p...
www.microsoft.com/language/es-es/Search.aspx?sString=push/p...
10 hrs
técnicas y acciones para generar demanda tanto entre consumidores como en proveedores
Es una estrategia de marketing que básicamente implica concentrar el esfuerzo de venta para generar demanda entre consumidores por un lado y entre distribuidores del producto, por el otro.
Push
A “push” promotional strategy makes use of a company's sales force and trade promotion activities to create consumer demand for a product.
The producer promotes the product to wholesalers, the wholesalers promote it to retailers, and the retailers promote it to consumers.
Pull
A “pull” selling strategy is one that requires high spending on advertising and consumer promotion to build up consumer demand for a product.
If the strategy is successful, consumers will ask their retailers for the product, the retailers will ask the wholesalers, and the wholesalers will ask the producers.
Push
A “push” promotional strategy makes use of a company's sales force and trade promotion activities to create consumer demand for a product.
The producer promotes the product to wholesalers, the wholesalers promote it to retailers, and the retailers promote it to consumers.
Pull
A “pull” selling strategy is one that requires high spending on advertising and consumer promotion to build up consumer demand for a product.
If the strategy is successful, consumers will ask their retailers for the product, the retailers will ask the wholesalers, and the wholesalers will ask the producers.
Discussion