Glossary entry

German term or phrase:

Strangware

English translation:

extruded

Added to glossary by Hattie Spence
Jan 22, 2011 15:32
13 yrs ago
5 viewers *
German term

Strangware

German to English Marketing Food & Drink Chocolate
Wieder fast kein Kontext: dieses Mal geht es um Schoko-Baumstämme:

Zartbitter Baumstamm gefüllt mit Edelnougat und Edelmarzipan 100g
• Traditionsartikel zu Weihnachten mit neuem Geschmack
• Edel Marzipan und Edel Nougat zum Discountpreis
• Bedient den Trend Nougat und Marzipan zu Weihnachten
• Form Baumstamm keine Strangware

Strangware bereitet mir Probleme in diesem Kontext - "Individually shaped Christmas logs - und dann???"

Danke im Voraus für alle Ideen!
Proposed translations (English)
3 +1 extruded
Change log

Jan 22, 2011 18:43: Steffen Walter changed "Field" from "Other" to "Marketing" , "Field (specific)" from "Cooking / Culinary" to "Food & Drink"

Discussion

Ines R. Jan 23, 2011:
DIANA@ thank you Diana...I thought in this type of cake...
British Diana Jan 23, 2011:
many logs Baumkuchen (Ines) is definitely wrong as these ones are round cakes, not log-shaped bars.
Lonnie is right, here it is the small piece of confectionery not the large sponge cake which I associate with France (Büche de Noel).
Hattie Spence (asker) Jan 23, 2011:
Hi everyone, unfortunately I have no pictures of this elusive log, just the bare text...
Ines R. Jan 22, 2011:
Hattie@ Do you have any link to a picture so that we can help you more? Thank you
Lonnie Legg Jan 22, 2011:
"Strang" I'm no expert, but my guess is that "Strang" would refer to a long machine-extruded bar of nougat/marzipan, subsequently cut and coated to yield the mass-produced version of this type of Baumstamm (http://www.supermarktcheck.de/product/49359-karina-edel-noug...
Lonnie Legg Jan 22, 2011:
"Baumstamm" ambiguity The "Baumstamm" I know (and which I believe is meant here) is a log-shaped, chocolate-covered confection of nougat and marzipan. But "Baumstamm" is apparently also used to refer to a Swiss (or sponge cake) roll--as opposed to the cake Ines has linked to (Baumkuchen--which Leo calls "pyramid cake").
Helen Shiner Jan 22, 2011:
With Andrew This is a marketing text, therefore, best to accentuate the positive. I don't know if it applies here, but something like 'hand-crafted' would do it. Or 'made by artisans' or as you yourself suggest 'individually shaped'.
Ramey Rieger (X) Jan 22, 2011:
so, Strangware could be left out? Or "not pre-formed" as an addendum. Seems superfluous
Ines R. Jan 22, 2011:
Strang Strang- hier ist ein längeres Stück gemeint, es geht hier sicher um den deutschen Baumkuchen http://www.harzer-baumkuchen-friedrich.de und wie Ramey schon sagte, es handelt sich nicht um Massenware
Lancashireman Jan 22, 2011:
not extruded But why phrase it negatively when you can put a positive spin on it? You appear to have achieved this with 'individually shaped'.
Ramey Rieger (X) Jan 22, 2011:
What a challenge! I think they mean, as in beadwork, something like, not stringed? But there is also "Strangware" in woodworking :http://www.woodworker.de/forum/kuechenfronten-strangware-t35... which, I believe is mass-produced.

Proposed translations

+1
19 mins
Selected

extruded

I reckon they're saying the logs are molded rather than extruded (see first web link below). What I'm not sure about is whether the industry uses "extruded"/"extrusion" or some other term. But "extrusion" is used in the second web link below (as well as others -- try googling "extruded chocolate"), so I'd go with that if nothing else comes up -- it's certainly understandable at any rate.
Peer comment(s):

agree Rolf Buesken (X) : Yes, I think they are trying to make the point that it is an individual shape, i.e. not a unifor, 'estruded' shape.
11 hrs
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Wunderbar, danke!"

Reference comments

22 hrs
Reference:

picture

Here is a picture showing a typical "Baumstamm" which does indeed look a bit like a log.
I wonder if it is moulded or extruded?
Note from asker:
That's perfect, thanks! :-) It looks extruded to me...
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