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The issue, says James, is what corporations can learn from how terrorist cells are structured. (...) he highlights how corporations can become “corporate terrorists”.
“Key to being a corporate terrorist is to get your message out,” he says. “***Throw out caution***.” As well as managing the brand, trust is essential, he says. “Allow people on the ground to have a strategy. It’s a different way of doing things.”

Je ne comprends pas cette expression : s'agit-il d'inspirer la prudence, ou au contraire de se débarrasser de toute prudence ?
Merci d'avance !