carros

English translation: flagship

13:32 May 12, 2012
Portuguese to English translations [PRO]
Media / Multimedia / Television Broadcasting
Portuguese term or phrase: carros
From a Brazilian press release about the broadcasting of a soccer game.


“A admiração dos fãs do esporte pela UEFA Champions League não para de crescer. É uma competição emocionante. Por isso renovamos os direitos de transmissão com exclusividade para a TV fechada até 2015. É um de nossos ***carros*** chefe”, afirma XXX, diretor de Vendas e Marketing.
mary bowen
United States
Local time: 05:08
English translation:flagship
Explanation:
'carro-chefe' is often translated as 'flagship'. As it's used in the plural here you need to think of the noun. Maybe 'events'? - 'It's one of our flagship events'.
Selected response from:

Lindsay Spratt
France
Local time: 11:08
Grading comment
Selected automatically based on peer agreement.
4 KudoZ points were awarded for this answer



Summary of answers provided
4 +4flagship
Lindsay Spratt
4 +1jewels in the crown
Nick Taylor
4best sellers
Michael de los Reyes
4(star) events
kashew
4premier events
Marcelo González


  

Answers


12 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +4
flagship


Explanation:
'carro-chefe' is often translated as 'flagship'. As it's used in the plural here you need to think of the noun. Maybe 'events'? - 'It's one of our flagship events'.

Lindsay Spratt
France
Local time: 11:08
Native speaker of: English
PRO pts in category: 4
Grading comment
Selected automatically based on peer agreement.

Peer comments on this answer (and responses from the answerer)
agree  ghostwriter-BR: http://www.proz.com/?sp=gloss/term&id=10337378
1 hr
  -> Thanks!

agree  Marlene Curtis
2 hrs
  -> Thanks, Marlene!

agree  Georgia Morg (X)
4 hrs
  -> Thanks, Georgia!

agree  Alba Cardoso
2 days 4 hrs
  -> Thank you, Alba!
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31 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
jewels in the crown


Explanation:
jewels in the crown

Nick Taylor
Local time: 10:08
Works in field
Native speaker of: Native in EnglishEnglish
PRO pts in category: 4

Peer comments on this answer (and responses from the answerer)
agree  Maria Teresa Borges de Almeida
44 mins
  -> thanks Teresa
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2 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
best sellers


Explanation:
In the context of the entire excerpt, the above might also make sense, since it's a quip from the director of sales and marketing.

Michael de los Reyes
United States
Local time: 02:08
Native speaker of: English

Peer comments on this answer (and responses from the answerer)
neutral  Lindsay Spratt: This would only work if the matches were pay-per-view (and even then might sound off), and they're not.
10 mins
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2 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
(star) events


Explanation:
* "star" or "most popular"

kashew
France
Local time: 11:08
Native speaker of: Native in EnglishEnglish
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9 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
carros chefe
premier events


Explanation:
Given the context, this would appear to be a good option.

É um de nossos carros chefe = It is one of our premier events

Ambleside Sports Fell Race Results - The Official BOFRA Website
www.bofra.co.uk/AmblesideResults2007.php
26 Jul 2007 – Ambleside Sports is **one of our premier events** and this year we included it as a Championship Race. Luckily we prepared the courses the day ...

Seve Ballesteros to make Champions Tour debut in May
www.golftoday.co.uk › News Archive › 2007
17 Apr 2007 – ... the exciting news of Seve's debut at the Regions Charity Classic, **one of our premier events**," Tour president Rick George said in a statement.

Formula 1 Qualifying Coverage [Archive] - Sheffield Forum
www.sheffieldforum.co.uk › ... › General Forums › General Sports
... management choose not to use it, so we cannot. However as F1 is **one of our premier events**, we would take another feed if it were available.

I hope this helps :-)

Marcelo González
United States
Local time: 23:08
Native speaker of: Native in EnglishEnglish
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