生活消費分野

English translation: lifestyle-related consumption sector / field of lifestyle-related consumption

01:11 Aug 27, 2010
Japanese to English translations [PRO]
Marketing - Advertising / Public Relations
Japanese term or phrase: 生活消費分野
生活消費分野への進出
Vakil
Japan
Local time: 16:51
English translation:lifestyle-related consumption sector / field of lifestyle-related consumption
Explanation:
1) 生活消費分野 is literally "life consumption sector" which sounds pretty unnatural.

2) I am thinking of this as being about the consumption of goods/services for one's lifestyle. (These are the products that marketing companies are energetically targeting in their ad campaigns.)

3) I've included a dictionary definition of "消費生活" which is "a consumer's lifestyle." (Please see website below).

4) I used the above and turned it into "lifestyle-related consumption sector."

http://home.alc.co.jp/db/owa/bdicn_sch?w=Consumer&p=2
consumer staples
生活用品、生活必需品

http://dictionary.infoseek.co.jp/?ii=0&lp=0&sm=1&sc=&gr=ml&q...
消費生活  a consumer's lifestyle.


http://aof.revues.org/index179.html
But farm shops are often a lot dearer than supermarkets and shopping in them was a lifestyle-related activity, which for urban consumers amounts to opportunistic buying on leisurely rural journeys.
Modes for achieving local sector development are identified based on the discussion of ideal strategies or types, which serves to highlight the multiplicity of options for marketing local food but more importantly presents local food as an inherently lifestyle-related phenomenon.
Selected response from:

Joyce A
Thailand
Local time: 14:51
Grading comment
Selected automatically based on peer agreement.
4 KudoZ points were awarded for this answer



Summary of answers provided
3 +3lifestyle-related consumption sector / field of lifestyle-related consumption
Joyce A
4area of consumption life
Soonthon LUPKITARO(Ph.D.)
4The field of everyday living expenses
Sarah78
3Living and Consumption Studies
Raitei
3the field of living consumption
Evelyn Xian


  

Answers


29 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5
area of consumption life


Explanation:
bunya=area is suitable here; seikatsushohi-->shohiseikatsu--> consumption life

Example sentence(s):
  • USAF Workload and Material Area of Consumption Life Cycle Patterns.
  • We use a variety of techniques to establish the environmental impacts of different areas of consumption.

    Reference: http://www.litagion.com/pubs/monograph_reports/MR1641/
    Reference: http://scp.eionet.europa.eu/themes/scp
Soonthon LUPKITARO(Ph.D.)
Thailand
Local time: 14:51
Works in field
Native speaker of: Thai
Login to enter a peer comment (or grade)

2 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +3
lifestyle-related consumption sector / field of lifestyle-related consumption


Explanation:
1) 生活消費分野 is literally "life consumption sector" which sounds pretty unnatural.

2) I am thinking of this as being about the consumption of goods/services for one's lifestyle. (These are the products that marketing companies are energetically targeting in their ad campaigns.)

3) I've included a dictionary definition of "消費生活" which is "a consumer's lifestyle." (Please see website below).

4) I used the above and turned it into "lifestyle-related consumption sector."

http://home.alc.co.jp/db/owa/bdicn_sch?w=Consumer&p=2
consumer staples
生活用品、生活必需品

http://dictionary.infoseek.co.jp/?ii=0&lp=0&sm=1&sc=&gr=ml&q...
消費生活  a consumer's lifestyle.


http://aof.revues.org/index179.html
But farm shops are often a lot dearer than supermarkets and shopping in them was a lifestyle-related activity, which for urban consumers amounts to opportunistic buying on leisurely rural journeys.
Modes for achieving local sector development are identified based on the discussion of ideal strategies or types, which serves to highlight the multiplicity of options for marketing local food but more importantly presents local food as an inherently lifestyle-related phenomenon.


Joyce A
Thailand
Local time: 14:51
Specializes in field
Native speaker of: Native in EnglishEnglish
PRO pts in category: 16
Grading comment
Selected automatically based on peer agreement.

Peer comments on this answer (and responses from the answerer)
agree  Raitei
29 mins
  -> Thank you, Raitei!

agree  Y. K.
13 hrs
  -> Thank you, dunk!

agree  Evelyn Xian
2 days 10 hrs
  -> Thank you, Evelyn!
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2 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
Living and Consumption Studies


Explanation:
X entered the field of Living and Consumption studies (research)

This is a tricky one because this "field" doesn't exist in English AFAIK. Ad agencies like Densu and Hakuhodo use this terminology because they are first studying lifestyles and then the buying habits (cause and effect). It is written as 生活・消費分野 here: http://seikatsusoken.jp/staff/executive/

Raitei
Japan
Native speaker of: Native in EnglishEnglish
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2 days 12 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
the field of living consumption


Explanation:
生活消費ーーー living consumption
分野ーーー field,area,sphere

5.8 地域別農村家庭一人当り生活消費現金支出(四半期毎/Per Capita Living Consumption Cash Expenditure of Rural Households By Region. 5.9 地域別農村一人当たり主要農業商品販売状況(四半期毎) /Per Capita Farm Product Sold of Rural Households ...
www.k-rashinban.com/library/statistical_yearbook_outline.pd... -

Consultation of matters concerning living consumption 消費生活相談

{field, 野原, 分野} + {high, upper, up, 上位, 高い, higher} 日本 ...
(燃焼, 集中, 便秘, 消費, コントロール, コットン, 習慣, 減る, 排便, ダイエット, 食物, エキネシア茶, 飲む, 食べる, 経済, ..... ストレス診断, 保健医療事務, レセプト点検, 診療報酬算定, 海外療養費給付算定, 保健医療分野調査, work) ...
http://www.awareness.jp/pdf/JDMAconceptplus_02.pdf


    Reference: http://www.k-rashinban.com/library/statistical_yearbook_outl...
    Reference: http://www.miea.or.jp/matsudo_c/e2.pdf
Evelyn Xian
Japan
Local time: 16:51
Works in field
Native speaker of: Native in ChineseChinese
Login to enter a peer comment (or grade)

6 days   confidence: Answerer confidence 4/5Answerer confidence 4/5
The field of everyday living expenses


Explanation:
If you are looking for easy to understand, layman's terms. If you are looking for a more formal termal, than the other answers may be more suitable.

Sarah78
Local time: 16:51
Native speaker of: Native in EnglishEnglish
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